If You Buy, Sell or Invest Overseas... Read This!
By Anna Johnson
Are you a hedger or a speculator?
If you buy products or services from overseas vendors... or sell
your own products or services to people or companies overseas,
you may be one or the other.
What am I talking about?
Well, unless you always buy and sell everything in your home
currency (or in a currency that's fixed to your home currency),
you're exposed to exchange rate risk.
In other words, each time you buy or sell in the currency of
another country... how much you pay or receive in terms of YOUR
currency will vary according to fluctuations in the exchange rate
(i.e. how much it costs in your currency to buy a dollar, or Euro,
or pound, or whatever in the currency of the other country, and
vice versa).
Let me explain with an example.
I live, and run my business, from Australia. But I sell my ebooks
in US dollars.
I do this for marketing reasons. For one thing, I want to make it
as easy as possible for my largest customer segment (Americans)
to buy from me.
I don't want a certain percentage of customers being deterred
from buying because of the hassle of doing an exchange rate
calculation!
Equally, I know that the US dollar is recognized and accepted
around the world, so although it may be less attractive than
buying in their own currency, a US dollar price is less likely to
deter non-Americans than say, an Australian dollar price.
And having one currency is also less messy (marketing and
administration-wise) than having a myriad of different currencies
to choose from!
In any case, the upshot is that whenever the Australian dollar
increases in value vis-a-vis the US dollar - i.e. one Australian
dollar buys more US dollars (or percentage of US dollars) then I
actually receive FEWER Australian dollars when I make a sale. The
reverse is also true.
I am, in fact, speculating on the US dollar.
At a certain point, if the US dollar continues it's recent
downward slide, I might want to preserve a certain amount of
profit so that I don't continue losing money due to an unfavorable (to me) exchange rate.
How can I do this?
One way is to sell US dollar futures. In other words, I can hedge my bet on the US dollar by selling contracts where I
profit if the US dollar declines against the Australian dollar.
By doing this strategically and in proportion to my volume of
sales, I can actually lock in a fixed amount of profit when I
sell my US dollar priced products.
In fact, ANYONE who imports or exports in high volumes is well-
advised to buy or sell futures (as the case may be) to protect
against exchange rate risk.
This is especially the case where a slight change in the exchange
rate can WIPE OUT a profit and send you into a loss situation.
Futures can also be used to hedge against exposure to:
- Variations in interest rates
- Variations in the prices of commodities
- Variations in the value of company shares
and variations in the price of other assets.
If you run a transport company, for example, you may want to
buy oil futures. If oil prices rise, your transport costs will
increase, but you'll also profit on your futures contracts...
If you grow wheat, you may want to SELL wheat futures. If wheat
prices decline, you'll earn less on sales of your crop... but
you'll profit on your wheat futures.
In fact, although futures and options exchanges are often
discussed in the context of high-risk speculation, their original
and MAIN purpose was (and is) to allow people and companies to
REDUCE their risk.
Of course, speculating provides an important role in the markets:
speculators provide much needed liquidity - so there is someone
to transact with when you want to buy or sell!
And yes, there are also plenty of theories about how to speculate
or trade the markets to make profits.
Investment Success Formula shows you how
to trade futures and options to hedge your bets. I also
discuss what I believe to be the only legitimate strategy for
speculating / trading to make profits. |